Paris Couture Week kicked off with maximum impact, and Lauren Sánchez Bezos wasted no time commanding attention.
Walking in alongside her husband, Jeff Bezos, she turned heads the moment she arrived at Schiaparelli’s Spring–Summer 2026 show, wrapped in a bold, head-to-toe shade of rich red that instantly dominated the scene.
Fully embracing the house’s sculptural, high-drama sensibility, Sánchez Bezos stepped out in a sharply cut blazer with a corset-like construction layered over a figure-skimming top, paired with a streamlined pencil skirt in the same vivid tone. Thoughtful touches—rounded pockets and a single gold button—sharpened the silhouette, while pointed suede heels sealed the monochrome look with sleek, confident flair.

Leaning fully into Schiaparelli’s surrealist world, she carried one of the brand’s signature Face Bags — a micro version crafted in white crocodile leather with gold accents. Sculptural gold earrings echoed the metallic details, tying the look together without breaking its bold focus.
As the couple climbed the steps of the Petit Palais, Sánchez Bezos smiled broadly, clearly enjoying the moment. Oversized gold aviator sunglasses with rouge ombré lenses added an extra layer of drama and shielded her eyes in true couture fashion.

Bezos complemented her high-gloss moment with a look that was equally refined but understated. Jeff Bezos chose a tailored black suit with a faint metallic finish, accented by gold-trimmed buttons. He stuck to an all-black look, pairing a sleek button-down with matching boots, and let the details do the talking — dark shades, stacked beaded bracelets, and the subtle gleam of his gold wedding ring adding character to the outfit.

The Schiaparelli runway show pulled in a star-studded front row, reinforcing the show’s status as one of the most talked-about moments of Couture Week.

Still, it was the vivid red entrance of Sánchez Bezos — confident, coordinated, and impossible to ignore — that marked the unofficial kickoff of Paris Couture Week.