Demi Moore Reinvents Herself With a Bleached Bob — and Fans Barely Recognize Her

Demi Moore has stepped into a completely different era — and the transformation is dramatic. In a newly released trailer for the upcoming film I Love Boosters, the actress appears with her shortest and lightest hairstyle in years, trading her signature waist-length brunette hair for a sharp, bleach-blonde bob.

The look marks a striking shift. Moore plays fictional fashion designer Christie Smith in the crime film directed by Boots Riley*. The project also stars Keke Palmer, Taylour Paige, and Naomi Ackie, placing Moore squarely in a bold, high-fashion world that feels intentionally reminiscent of a Miranda Priestly–style presence.

For longtime fans, the change is almost jarring. Moore has become synonymous in recent years with ultra-long, dark hair that falls past her waist — a style she’s spoken about as feeling deeply personal. The icy bob, however, signals a full character transformation rather than a casual experiment.

This isn’t Moore’s first time going short or blonde. Back in 1990, she famously debuted a blonde pixie cut, and decades later she revisited lighter tones in the 2020 series Brave New World, adapted from Aldous Huxley’s novel. Still, the new look feels particularly stark when placed against her current real-life aesthetic.

Earlier this month, Moore explained why drastic hair changes are no longer part of her everyday life. Speaking to People, the 63-year-old actress said that aging has made her far more intentional about hair care and preservation.

She reflected on past transformations that defined her career — including shaving her head for G.I. Jane and wearing a cropped style in Ghost. Those moments, she said, changed how she understands her relationship with her hair.

Now a global ambassador for Kérastase, Moore emphasized that her focus has shifted toward longevity rather than reinvention. When she visits the salon these days, she prefers only a minimal trim, describing it as “just a dusting.” Length, she explained, is something she actively protects.

For Moore, her long hair represents stability and comfort. She’s said that letting it down and watching it fall past her waist feels grounding — familiar in a way that brings her back to herself.

Looking back, she described the G.I. Jane buzz cut as one of the most revealing experiences of her career, saying it deepened her appreciation for her hair rather than diminishing it.

That’s what makes the bleached bob in I Love Boosters hit harder. It isn’t about personal reinvention — it’s about transformation in service of a role. And judging by the trailer alone, Demi Moore disappears into it completely.